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Live.me Archives – Mirrored Media

Mirrored Media Wins Summit International Emerging Media Awards for AwesomenessTV

Mirrored Media is proud to announce that it has won a 2017 Summit International Emerging Media Award with AwesomenessTV for the Vidcon ball pit. This is the second year in a row that Mirrored Media has taken home an Emerging Media award.

2017 Emerging Media Awards:

AwesomenessTV Vidcon Ball Pit: Emerging Media Award – Leader – Trade Show

Awesomeness Ball Pit Presented by Live.me:

Emerging Media Awards Recognizing Visionaries in Our New Forms of Media
The Summit Emerging Media Award evolved through a need to recognize and celebrate creativity, innovation, and those pushing the bounds of creative excellence in all newer forms of emerging media. Traditionally, advertising has focused strictly on the big idea. Today, advertising needs to break new ground to keep up with the ever-changing pace. This
award recognizes communications that keep pace with our times through innovative use of new media. Compete on a global stage, with an international panel of judges and creative from all over
the world.This award is for the marketers, coders, designers, developers, innovators, visionaries and leaders in this exciting new realm of advertising.

Live.Me Office Launch Party

Live.Me Office Launch Party

In October 2017, live broadcasting platform Live.me moved to a spacious, modern new office in West Hollywood. Mirrored Media played an integral part in curating, designing, and installing many of the space’s new features.

The new Live.me office is not just a workspace, but also a hub for creators and influencers to film and generate content. In the large front room, our team installed a large pink stage with printed SEG graphic walls, which acts as a focal point of the space and one of two major areas for content. The other is an Met Gala-inspired LED photo booth that is built seamlessly under the stairs. This mirrored reflective booth contains strips of programmable colored LED lights in a mesmerizing pattern, creating an endless light design that allows for a unique, shareable photo opp. The office also houses an arcade-style claw machine built to Live.me specifications, presenting the perfect opportunity to give away premiums and other swag in a fun way.

In the rear lounge, a floating and rotating 3D Live.me hologram sits just above the doorway. This fully-programmable hologram unit can display any type of 3D design, giving Live.me an endless amount of creative possibilities for different occasions.

Once the new office was up and running, Live.me wanted to throw a party to celebrate. As it was just a few days before Halloween, they teamed up with Mirrored to host a themed costume party. The invite-only bash featured music from DJ William Lifestyle on the new stage, programmed light trees and moving heads, a custom sound system installation, and a myriad of zombies, ghouls, spiderwebs, and other spooky decor.

Live.me at VidCon 2017

2017 VidCon attendees were treated to the most ambitious Live.me booth yet. Located just inside the main convention hall doors, the Live.me booth was an immediate attention-grabber to fans and talent alike.

The build featured a convertible stage with small ramps, giving fans the perfect vantage point during programming blocks while also providing them with a chance to enjoy the space and broadcast during breaks.

The stage, which was highlighted with branded colors and signage, also featured a special fan broadcast experience. On one side of the stage, fans waited in line for a chance to step into the spotlight and showcase their talent to tens of thousands of people watching Live.me from all over the world. After 90 seconds, the viewers voted who had the most talent by giving in-app gifts. Those participants were then rewarded with a variety of premiums such as sunglasses, tripods, water bottles, and phone chargers.

Official Live.me programming included panels, concerts, and creator appearances. Fans were especially excited about the influencer meet-and-greets, giving users from all over the world a chance to interact with their favorite talent in front of the large online audience. Other programming consisted of dance parties, open mic performances, and DJs.

In true Live.me fashion, the booth featured four vertically-oriented TVs displaying live broadcasts from all over the world, the broadcast stage experience, and the official Live.me channel which showed events throughout VidCon.

The large back wall of the booth featured a truly unique social sharing opportunity. The wall featured a set of multicolored angel wings along with motivational phrases that encouraged fans to take a memorable photo.

Live.me Birthday

To celebrate a resoundingly successful first year, live broadcasting app Live.me held an anniversary party in Bel Air, California on April 29th, 2017. Mirrored Media partnered with the brand to take over a beautiful mansion in the secluded, exclusive Los Angeles enclave of Bel Air.

The large house was tucked away high above the city, and featured surrounding property with so much to offer guests. It boasted a gorgeous pool, a large multi-level yard full of activations, a pool house, stunningly manicured grounds.

Live.me Archives – Mirrored Media Mirrored Media Wins Summit International Emerging Media Awards for AwesomenessTV Mirrored Media is proud to announce that it has won a 2017 Summit

Live streaming app ‘LiveMe’ makes major changes following award-winning FOX 11 investigation

LOS ANGELES – Major changes have been made to a popular live streaming app called LiveMe after a FOX 11 investigation revealed pedophiles were actively using it to sexually exploit young children.

Live streaming app ‘LiveMe’ makes major changes following award-winning FOX 11 investigation

Major changes have been made to a popular live streaming app called LiveMe after a FOX 11 investigation revealed pedophiles were actively using it to sexually exploit young children.

The original reports can be seen here:

It revealed that young girls, some less than 10 years old, were live streaming themselves dancing and taking their clothes off at the request of pedophiles were showered them with virtual gifts and currency, and made crude, sexual demands.

FOX 11 also found some pedophiles were recording the young girls live streams, and we discovered multiple porn sites directing customers to live streams or web captures of underage girls on LiveMe.

The links advertised the girls as young jailbait, and that they were secretly recorded without their knowledge.The FOX 11 investigation won a prestigious Edward R. Murrow award, and was seen online millions of times.

LiveMe’s reps tell FOX 11, our story was a wake up call for them. “Seeing this was something that definitely got our attention,” said Blake Barrett Curry, LiveMe’s head of global partnerships.

Curry sat down with FOX 11 to talk about what he says are the major changes LiveMe has made in response. “We removed 600,000 accounts after the original story aired, and recognized that this is something we knew we had to do, and that meant anyone that was under the age of 18, anyone that was suspicious, anyone that could possibly be unwelcome in our community,” Curry said.

Curry told FOX 11 that LiveMe also made the decision to raise the apps age limit from 13 to 18. “If they lie about their age and it’s not them, we’re going to be most concerned if they are broadcasting,” Curry said.

That’s why Curry says, LiveMe is now using facial detection software to help identify anyone underage who slips through the cracks.“This isn’t facial recognition, it’s facial detection, so that is a systemic algorithmic program that looks at not only the visual aspects, but also the audio aspects, so that analyzes the voice, and it also looks at the facial detection and determines from that with about 80% accuracy, if it is in fact someone who is 18 or above,” he said.

And because there are people who are indeed 18 or above, but may not look like it, human moderators will make the decision. Speaking of which, LiveMe says they’ve also launched a safety advocate program which has allowed the app to go from 200 moderators to 1200 moderators, a five hundred percent increase.

“We would take those who raise their hand and say I want to help make a difference, criminally background check them, ID verify them, train them, and then give them expedited priority to flag any content before it could become a bigger issue,” Curry said.

LiveMe has also partnered with BARK, an award winning parental monitoring app that allows parents to monitor their kids texts, emails, and 24 social media platforms, including LiveMe, for any bad behavior. “At the end of the day, parents are still going to be a child’s best protector,” he said.

“I think that LiveMe is in a challenging position, it certainly seems to me that they’re trying,” said Dr. Lisa Strohman, a clinical psychologist.Dr. Strohman first alerted FOX 11 to the dangers of LiveMe last year, and she admits, the platform is making an effort to clean up.

“I think that LiveMe is doing a fairly good job, when you look at the number of kids that are under 18 it’s less than its ever been,” she said.

“There’s obviously still some there, but I think they’ve made some efforts in that space. Are they perfect?

Absolutely not.”Curry said LIveMe has a message for any predators who may be looking to use LiveMe for nefarious purposes.“We’re on to you, and it’s not just us, we have backup,” he said.

Live streaming app ‘LiveMe’ makes major changes following award-winning FOX 11 investigation LOS ANGELES – Major changes have been made to a popular live streaming app called LiveMe after a FOX ]]>